Africell last week unveiled NTV presenter and socialite Sheila Gashumba as the face of their #TripleData offer and according to the telecom’s Commercial Director Milad Khairallah, Sheila was appointed as an ambassador on a year-long contract “to give a face and attach a personality” to the #TripleData offer.
Well, what Milad didn’t tell but we can exclusively reveal is that Sheila was bankrolled to the tune of about 10k US dollars (about 35m) as a sign-on fee for the ambassadorial role! Our source also intimated Sheila will be getting free Africell services ranging from airtime to data throughout the year-long contract. With #TripleData, the customer gets three times the data that they buy everyday starting from 200MBs all the way to 1GB available on the bundle USSD *133*8#.